Hi, I’m Shannon! I’m the founder of Support Local Rockhampton and the owner of Shannon’s Social Media.
I’ve been running my social media and digital marketing business since 2020, working directly with small business owners to help them build their online presence, reach more customers and take some of the marketing workload off their plates.
And because I’m based right here in Rockhampton, I can do something that many online marketing providers can’t. I can come to your business, meet your team, photograph your products, film your services and create content that actually reflects what you do.
I work with local businesses across a wide range of industries, providing everything from monthly social media management and content creation to Facebook Ads, Google Ads, websites and one-on-one marketing training.
No complicated agency process or being passed between account managers. When you work with me, you’re dealing directly with the person doing the work.
Every business has different marketing needs. Some owners want to hand over their social media completely. Others need help attracting customers through advertising, improving their website or learning how to manage their own marketing.
Here’s how I can help.
Professional social media management without adding another job to your to-do list.
I create and manage social media content for local businesses, including Facebook, Instagram, LinkedIn and Google Business Profile.
My monthly packages can include visits to your workplace, content planning, photography, video filming, Reels, graphics, captions and scheduling.
I get to know your business, your customers and the way you like to communicate, so your content sounds like you rather than something copied from a generic marketing template.
Reach more local customers with targeted advertising.
I set up and manage Facebook and Instagram advertising campaigns for businesses wanting to promote their services, generate enquiries, reach new customers or increase awareness.
This includes campaign setup, audience targeting, ad copy, creative content and ongoing campaign management.
I can also help businesses that have tried boosting posts but want a more structured approach to advertising.
Real content, filmed at your business.
One of my favourite parts of the job is getting out from behind my desk and visiting local businesses.
I photograph products, capture behind-the-scenes footage, film staff and services, and turn that material into social media posts, short-form videos and Reels.
I’ve filmed everything from fresh produce and butcher shop specials to hair transformations, professional services and local trades.
You don’t need to know what to say on camera or have a perfect-looking workplace. I’ll help plan what we need and make the most of our time together.
A professional website that makes it easier for customers to find and contact you.
I build websites for small businesses that need a practical, professional online presence without an unnecessarily complicated process.
I can help with new business websites, service pages, website content and the essential information customers need before making an enquiry.
Your website should explain what you do, where you operate and how people can work with you.
Make the most of your business listing on Google Search and Maps.
Your Google Business Profile is one of the most useful free marketing tools available to local businesses.
I can help with setting up or improving your listing, reviewing your business information, adding photos, updating services and understanding how to keep your profile useful for potential customers.
It’s particularly important for Rockhampton businesses that rely on people searching locally for their services.
Prefer to manage your own marketing? I’ll show you how.
Not every business needs ongoing social media management.
I offer practical, one-on-one training for business owners and staff who want to feel more confident using Facebook, Instagram, Canva, Reels, Meta Business Suite and other marketing tools.
Sessions are tailored to your business and your experience, so we can concentrate on the things you actually need help with.
I can also provide focused Power Hours for specific marketing questions, problems or ideas.
A dedicated day to make serious progress on your marketing to-do list.
Book me for a VIP Day and we’ll work through an agreed list of marketing tasks together.
That might mean filming a bank of content at your workplace, creating and editing Reels, refreshing your social media profiles, planning future posts or working through technical marketing tasks you’ve been putting off.
It’s a practical option for businesses that need focused help without committing to a monthly package.
One of the things I enjoy most about my work is the variety.
Over the years, I’ve worked with businesses across retail, hospitality, fresh food, professional services, trades, health, beauty, accommodation and more.
That includes working with established Rockhampton names such as Doblo’s Fruit Market and Boodles Meats, alongside businesses such as hair salons, physiotherapy practices, property and accommodation providers, and trade and service businesses.
Some clients need fresh content several times a week. Others want help launching a new service, promoting an offer, improving their online advertising or getting their business established online.
I work with sole traders, family businesses, growing businesses and established operators.
And I understand that most small business owners don’t have hours every week to spend learning marketing platforms, filming videos or figuring out why an advertising campaign isn’t working.
That’s where I come in.
Working locally means I can see your business in action.
Rather than relying entirely on stock photos or asking you to send me content every month, I can visit your workplace to capture the real people, products and services behind your business.
That could mean filming a butcher preparing the week’s specials, photographing fresh produce, capturing a hairdresser at work or heading out to a local trade business to see what they do.
It’s also an opportunity for me to learn more about your business, ask questions and find the stories that make your content interesting.
Real businesses. Real people. Content that reflects what you actually do.
I’ve been doing this since 2020. I’ve built my business around helping small businesses with practical, ongoing marketing support.
I’m local. I live and work in Rockhampton, and I understand the value of local customers, referrals and community connections.
You deal directly with me. I’m the person planning your content, visiting your business, creating your marketing and answering your questions.
I work across multiple marketing platforms. Social media, Meta Ads, Google Ads, websites and Google Business Profiles can all play different roles in helping customers discover your business.
I offer flexible ways to work together. Monthly management, one-off projects, advertising services, training and VIP Days are available depending on what your business needs.
I’m a small business owner too. I understand the realities of running a business, managing costs and trying to find enough hours in the day.
You don’t have to arrive with a marketing strategy already worked out.
You might know your social media needs attention, your website is overdue for an update or you’d like more enquiries through Google, but you’re not sure where to start.
Tell me a little about your business, what you’re currently doing and what you’d like to improve.
I’ll help you identify which of my services could be the most useful, without pushing you towards a package you don’t need.
I created Support Local Rockhampton to help local businesses get noticed, connect with the community and access practical marketing information.
Through the platform, I share local business features, marketing tips and free resources to help support Rockhampton’s business community.
My professional marketing services are delivered through my separate business, Shannon’s Social Media.
So, if you’ve discovered me through Support Local Rockhampton and need hands-on help with your marketing, you’re in the right place.
Google Ads Management
Help customers find your business when they’re already searching for what you offer.
Google Search Ads can put your business in front of people looking for relevant products and services in Rockhampton.
I help businesses set up and manage Google Ads campaigns, including keyword research, geographic targeting, ad creation, campaign settings and ongoing optimisation.
If you’re a local tradie, service provider or business wanting more enquiries from Google, I can help you understand how paid search advertising could fit into your marketing.
Learn About Google Ads in Rockhampton